BCALY · THE COMPLETE PLATFORM FOR SERVICE BUSINESSESMore bookings.
More bookings.
More clients coming back.
Attract clients with a website and Link in Bio, receive bookings 24/7, organise daily work and use messages, feedback and offers to turn every service into the next visit.
✓ No card✓ No marketplace✓ Guided setup
Plans from 14,90 €/month
BCALY · BUSINESS VIEWVISUAL EXAMPLE
TODAY · OVERVIEW
Atelier Norte
MartaInitial session✓
RuiComplete service✓
AnaFollow-up✓
BCALY 4.9.14
What changed
- ✓New permanent free Mini plan
- ✓Stripe Billing for BCaly subscriptions
- ✓Monthly/yearly choice with EUR and BRL based on business country
- ✓Stripe Portal for billing, cards and cancellation
- ✓Webhooks for payment and subscription synchronization
YOUR BRAND FIRSTYOUR CLIENTS REMAIN YOURSNO MARKETPLACEBUILT IN PORTUGAL
THE CLIENT TIMELINE
From booking to return, every step stays connected.
BCaly follows the client before, during and after the service. The same record connects calendar, messages, operations and loyalty.
- 01Calendar
BOOKING
The client chooses a service, extras, team member and a genuinely available slot.
- 02Bookings
CONFIRMATION
The booking is recorded and the right information reaches the client.
- 03Messages
REMINDER
Email or SMS reduces forgotten appointments and repetitive questions.
- 04Operations
SERVICE
The team follows the service, notes, tasks and history in one place.
- 05Loyalty
FEEDBACK
After completion, BCaly can request private feedback.
- 06Reputation
ACTION
Review, contact, offer or referral follows the business objective.
- 07Growth
RETURN
History helps recover the client at the right moment.
SIMPLE ON THE OUTSIDE · POWERFUL UNDERNEATH
One client record. Five stages. No repeated information.
BCaly does not force the team to learn five systems. Each action opens the next one using the same services, clients, schedules and permissions.
BCClient recordMaria SilvaBookings, history, messages, notes and value in one context.360°
- 01AttractWebsite and Link in Bio show services that can be booked.→
- 02BookReal availability prevents messages and conflicts.→
- 03ServeThe team sees service, history, notes and required tasks.→
- 04CommunicateConfirmations and follow-ups start from calendar events.→
- 05Bring backFeedback, offers and campaigns use real client history.→
✓The result is a simple operation for the team and one consistent client experience.
MORE THAN A CALENDAR
Everything in BCaly, explained without complexity.
Start with the essentials and use the same information across every module. No copying data between tools.
01
Calendar and bookings
Daily, weekly and monthly planning, 24/7 booking, blocks, breaks, real durations and combined availability.
- ✓ Visual calendar
- ✓ Real-time availability
- ✓ Services and extras
02
Clients and team
Client records, history, notes, colours by professional, flexible schedules, access and individual Google Calendar.
- ✓ Centralised clients
- ✓ Roles and permissions
- ✓ Contact import
03
Daily operations
Tasks and recurring to-dos, cash, sales, expenses, inventory and indicators for real daily work.
- ✓ Tasks and recurrence
- ✓ Cash and inventory
- ✓ Team reports
04
Digital presence
Professional microsite or website, gallery, map, social links, WhatsApp, own domain, embed and WordPress plugin.
- ✓ Website Studio
- ✓ BCaly Bio
- ✓ Embedded booking
05
Messages
Email or SMS reminders and updates through the existing centre, with consent, queue, balance and history.
- ✓ Email and SMS
- ✓ Business templates
- ✓ Delivery status
06
Loyalty
Post-service feedback, private comments, Google/Facebook reviews, return campaigns, offers and referrals.
- ✓ Post-service automation
- ✓ Inactive and VIP clients
- ✓ Tracked outcomes
Want to see every module and how they connect?
Explore the complete platform →NEW · INTEGRATED LOYALTY
Turn a completed service into the next opportunity.
Loyalty uses the clients, bookings, consents and messaging system already in BCaly. There is no second app to configure.
- 01Service completedBCaly recognises the right moment without contacting old bookings.
- 02Message preparedEmail or SMS uses the existing centre and respects consent and limits.
- 03Private feedbackThe client rates the experience and can authorise team contact.
- 04Return and referralOffers, referral links and campaigns help recover clients.
✓ Configured Google and Facebook links are shown equally to every client — not only to people who leave a positive rating.
Explore Loyalty →RETURN CAMPAIGNClients without a visit for 60 daysSegment ready · manual or scheduled delivery
Your time. Your experience.
Choose a service and book in a few steps.
ServicesteamGalleryContact
BAtelier NorteLink in Bio · services + booking↗
A PRESENCE THAT CONVERTS
From Instagram to booking, without losing the client.
Publish a website and Bio connected to real services and availability. If you already have a site, embed only the booking flow.
- ✓Responsive website with the business identity
- ✓Link in Bio with bookable services
- ✓Gallery, map, WhatsApp and social links
- ✓Own domain or BCaly address
- ✓Embed code and WordPress plugin
- ✓Metrics for visits, clicks and calendar opens
BCALY BY BUSINESS
One platform. A message that speaks your language.
Calendar, clients, team, website and growth stay connected. Each page shows how BCaly supports the real work around a profession.
CREATOR BUSINESS OS
BCaly Creators
Brands, UGC, pipeline, content, Media Kit, rights, meetings, analytics and revenue.
- ✓ Brand CRM and proposals
- ✓ Content Studio and approvals
- ✓ Media Kit and Opportunity Radar
BCaly for services
Freely configure services, availability, team, website and bookings.
- ✓ Calendar and bookings
- ✓ Clients and team
- ✓ Website, Bio and Autopilot
Tattoo & Piercing
From references and quote to sessions, consent and retouch.
- ✓ Artist portfolios
- ✓ Enquiries and quotes
- ✓ Projects and consent
Detailing & Car Wash
Vehicles, class pricing, photos, work orders and ready notifications.
- ✓ Booking or quote
- ✓ Check-in and before/after
- ✓ Client status updates
Personal Trainers
24/7 bookings, trainer availability, clients and return opportunities.
- ✓ Less scheduling chat
- ✓ Website and Link in Bio
- ✓ Clients and Autopilot
Barbershops
Bookings and walk-ins in one operation, with chairs, style cards, loyalty and memberships.
- ✓ Calendar by barber
- ✓ Queue and wait estimate
- ✓ Clients who return
Beauty Studio
Hair, nails, lashes, makeup and beauty in one calendar with team, clients and digital presence.
- ✓ Calendar by professional
- ✓ Services, extras and duration
- ✓ Clients who return
Massage & Wellness
Massage, spa and therapies with real availability, private history and return communication.
- ✓ Treatments and therapists
- ✓ No-overlap calendar
- ✓ Reminders and returns
THE RELATIONSHIP REMAINS YOURS
No marketplace between you and your clients.
Your brand appears first. Contacts, history and communication remain connected to your business.
TASKWITHOUT BCALYWITH BCALY
Receive a booking× Manual messages and confirmations✓ Page available 24/7
Know who is free× Separate calendars✓ Combined availability
Remind the client× Done one by one✓ Email and SMS centre
Get reviews× Occasional request✓ Post-service flow
Recover clients× Depends on memory✓ Segments and campaigns
Measure what works× Information spread around✓ History and indicators
START WITHOUT BEING LEFT ALONE
The account starts empty; we help you put it to work.
Create the account
Choose the business type, name and public address. No card is required.
Prepare the essentials
Add services, team and hours with guided setup.
Test as a client
Complete a full booking before sharing the address.
Publish and follow
Share the link and follow bookings, messages and return.
Try 14 days →No card · guided setup · cancel anytime
CLEAR PLANS
Try first. Decide later.
For 14 days you can explore the platform without a card. Prices come directly from BCaly’s active plans.
Business country
Choose how you want to pay
Free
Calendar, clients and online bookings to get started for free.
- ✓ 1 professional
- ✓ 1 location
- ✓ 30 bookings/month
- ✓ Public booking page · BCaly
14,90 €/month
Bookings, calendar, clients and a public booking page.
- ✓ Bookings and clients
- ✓ Calendar and flexible hours
- ✓ Public booking page
39,90 €/month
Website, Bio, messages, integrations and advanced reports.
- ✓ Bookings and clients
- ✓ Calendar and flexible hours
- ✓ Public booking page
- ✓ Website Studio and integrations
- ✓ Advanced reports
79,90 €/month
Advanced operations, team management, growth and full oversight.
- ✓ Bookings and clients
- ✓ Calendar and flexible hours
- ✓ Public booking page
- ✓ Website Studio and integrations
- ✓ Advanced reports
- ✓ Advanced operations
14 days without a card. Before any payment, you choose whether to continue.
FREQUENTLY ASKED QUESTIONS
What you need to know before starting.
Still have a question? Write to geral@novyst.com.
Is BCaly only a calendar?+
No. The calendar is one part of the platform. BCaly also connects website, Link in Bio, clients, team, tasks, messages, operations, reports and loyalty.
Do I need to change my website?+
No. Use the BCaly website, keep your domain or embed only booking in your current site, including WordPress.
Do my clients need an account?+
No. They choose the service, a professional or any available team member, a time and contact details directly on the business page.
How does Loyalty work?+
After a completed service, BCaly can request feedback by email or SMS, keep private comments, present public review options and support offers, referrals and return campaigns.
Does BCaly stand between the business and the client?+
No. BCaly is not a marketplace. The public presence uses the business brand and the client relationship remains with the business.
Do I need a card to try it?+
No. The trial lasts 14 days and does not require a card. You only continue with a paid plan if you choose to.
Does it work for my sector?+
If you sell time, knowledge, service or capacity, you can configure services, durations, team and availability. Several sectors also have dedicated experiences.
ATTRACT · BOOK · SERVE · BRING BACK
A system for the whole business, not only the calendar.
Create your account, test the complete experience and publish when you are ready.
Start 14 days free →No card · no marketplace · guided setup