Website
What to prepare before publishing a booking website
Clear services, your own photographs and accurate availability help clients choose without sending a message first.
Start with the service your client needs
Give each service a recognisable name and explain what is included, how long it takes and how the price is calculated. Say clearly when an assessment is needed. In BCaly, prepare services and availability before sharing your public address.
Include information that supports a decision
Add photographs of your work, team introductions, your location and answers to common questions. A service page should explain who it is for and what happens during a visit. Publish only qualifications and results you can substantiate.
Test the complete journey on a phone
Open the website as a visitor, choose a service and complete a test booking. Check the time, professional, contact details, confirmation and calendar entry. Review cancellation conditions and privacy information appropriate to your business before publication.